Staff switch to pink to raise awareness for Breast Cancer Now

Bromford’s head of construction, Simon Kershaw, joined the teams at The Fairway and Merret Place developments to commemorate wear it pink (October 18) and Breast Cancer Awareness Month (October).

For more than 20 years, wear it pink has helped to raise over £41million to support those diagnosed with breast cancer, with the aim to, by 2050, ensure those who have the disease live and are supported to live well.

Across the UK this month, people are encouraged to bring their shades of pink into their communities, schools or work places, with fundraising events held nationwide throughout October to help fund vital research and find a cure for all stages of breast cancer.

Simon Kershaw, Head of Construction at Bromford, said: “We’re really pleased to once again be supporting wear it pink in Gloucestershire this year, having supported at our recently-completed, award-winning Cheltenham site in 2023 and another award-winning site in Worcestershire in 2022.

“The site teams at our Merret Place and The Fairway developments thoroughly enjoyed donning their pink PPE for this fantastic cause.

“We’re once again taking part to support those suffering with breast cancer and do our bit to raise awareness.”

Situated on Delavale Road in Winchcombe, Merret Place comprises a collection of two-, three-, four- and five-bedroom homes, built entirely by Bromford with a mixture of Shared Ownership and outright sale homes, while The Fairway in Cheltenham hosts two-, three- and four-bedroom homes available through Shared Ownership.

Bromford Shared Ownership gives first-time buyers and those who do not currently own a property the opportunity to secure a new build home with Bromford. Homebuyers pay a mortgage on the share they own, and pay rent on the remaining share, meaning only a smaller deposit is required.

Then, when the time is right, buyers can increase their owned share until they own 100 per cent of the home outright.

For more information on wear it pink and Breast Cancer Now, please visit https://breastcancernow.org/wear-it-pink/about-wear-it-pink/.

For more information on The Fairway, and to enquire about the development, visit https://www.bromfordhomes.co.uk/homes/shared-ownership/the-fairway.

For more information on Merret Place and to enquire about the development, please visit https://www.bromfordhomes.co.uk/homes/shared-ownership/merret-place.

Bromford is part of the National Shared Ownership campaign supported by the National Housing Federation. The campaign to raise awareness of Shared Ownership, supported by almost 50 organisations. For more information, please visit https://www.housing.org.uk/our-work/affordable-home-ownership/shared-ownership/.

For more information on Bromford Shared Ownership, please visit @BromfordSales on Instagram: Bromford Sales (@bromfordsales) • Instagram photos and videos