Premier League TV rights: how much is the broadcast deal, when does it run to - and where will the money go?

Sky Sports, BT Sport, Amazon Prime Video and BBC Sport will continue to show live games and highlights from English football’s top flight

Premier League chiefs have agreed to renew a television deal with its broadcast partners, which will see 200 top flight games shown live each season.

The current broadcast agreements between the Premier League and Sky Sports, BT Sport, Amazon Prime Video and BBC Sport will continue for another three years.

The extension of the deal will provide financial certainty for clubs at all levels of the English football pyramid following a turbulent time since the beginning of the Covid pandemic.

Sky Sports, BT Sport, Amazon Prime Video and BBC Sport will continue to show live games and highlights from English football’s top flight. (Pic: Getty)
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How much is the Premier League TV rights deal?

The deal struck between the Premier League and its TV broadcast partners is believed to be in the region of £5 billion to show top flight games for another three years.

It comes at a time when the value of broadcasting rights has generally been in decline around the world, and avoids an immediate drop of £500 million which was initially forecast.

The last auction, in 2018, saw takings drop by £600m to just over £5b - and signalled the first decline in TV rights revenue for the Premier League since the 2004/05 season.

The agreed extension came about after Premier League chiefs went to the government to seek approval to continue its current deal without having to put it out for tender.

Government officials agreed to the deal in principle, after the Premier League was able to demonstrate “exceptional and compelling reasons” to go ahead with a private sale.

When will the new Premier League TV rights deal run to?

The broadcast rights deals between the Premier League and its television partners were due to expire in 2022, following the conclusion of a three-year cycle.

Yet a renewal of the agreement has been made in light of the Covid pandemic.

The rollover agreement will take effect for the start of the 2022 Premier League season and run to the conclusion of the 2025 campaign.

Premier League CEO Richard Masters said: “The Premier League would like to express our gratitude to our broadcast partners for their continued commitment to the Premier League and support for the football pyramid.

“We are hugely appreciative of the Government agreeing in principle to allow this arrangement and for their continued support for the Premier League and the English game.

“Covid-19 has had a significant impact on football, and renewals with our UK broadcast partners will reduce uncertainty, generate stability and promote confidence within the football pyramid.”

Where will the Premier League TV rights deal money go?

The deal means the Premier League’s commitment of £1.5b to the football pyramid over the three years of the next rights cycle can be maintained.

An additional £100m will be distributed by the Premier League to the game’s domestic pyramid over the next four years to help combat the impact of Covid.

The money will be available to more than 1,000 clubs from League One, League Two, the National League system, girls’ and women’s football and the Football Foundation.

Mr Masters added: “We know that, once concluded, this will have a positive impact on the wider industry, jobs and tax revenues and will enable us to maintain and increase our existing solidarity and community financial commitments to the football pyramid for the next four years, even though we are yet to understand the full impact of the pandemic.

“It comes at an important time and will enable us to plan ahead with increased certainty against a more stable economic backdrop.”