Big Brother: Who is favourite to win? Latest betting odds for 2025 champion as finalists for tonight's final confirmed

The winner of Big Brother 2025 is just hours away from being announce - but who is favourite to win?

The ITV reality show draws to a close tonight (November 14) after 48 days of drama-filled fun from inside the famous house. Only six housemates made the final, with Cameron, Richard, Emily, Tate, Jenny, and Elsa all booking their place during Thursday night’s episode.

But as viewers begin to think about who they want to win the series, here’s a look at the current betting odds and who the bookies think will be crowned the 2025 champion.

The finalists have been confirmed for Big Brother 2025.placeholder image
The finalists have been confirmed for Big Brother 2025. | ITV

Who is favourite to win Big Brother 2025?

This year has been touted as one of the most open finals in Big Brother history.

Richard is the bookies favourite to win Big Brother 2025. The 60-year-old composer is the oldest housemate to take part this year, but he has proved that age is only a number when it comes to charming Big Brother fans.

Richard has consistently been the favourite to win the series following his (one-sided) feud with evicted housemate Caroline. He had been on the receiving end of taunts from Caroline, who made no qualms in telling Richard she thought he was “f***ing boring”.

Richard, 60 from London, joins Big Brother 2025placeholder image
Richard, 60 from London, joins Big Brother 2025 | ITV

He became favourite to win the show after surviving a double elimination, during which he was nominated against Zelah and Fardia, earlier in the series. The live studio audience cheered loudly in support for him at the time, and repeated chants for Caroline to be evicted during live segments of the show.

Elsa has jumped dramatically in the odds, going from sixth favourite to win, to the second favourite following the eviction of her beau Marcus and bestie Teja during last night’s episode. She was also voted by the public as being the housemate who has changed for the good the most since the start of the show, perhaps showing the public’s affection for her.

The latest betting odds from Betway are (as November 14):

  • Richard – 2/11
  • Elsa – 7/1
  • Cameron – 10/1
  • Emily – 20/1
  • Jenny – 20/1
  • Tate – 33/1

A spokesperson for the betting company said: “This year’s Big Brother has been full of the classic twists and turns, along with heated debates and blossoming relationships; however the series finale is now only a few hours away. Richard, who is the oldest housemate and is priced up at 2/11 to beat the youngsters in this evening’s show.

“Late-comer Emily and Irish power-house, Jenny, have ruffled feathers in the last few weeks and are both priced at 20/1 to take the crown. Scottish butler-in-the-buff, Tate, is the longshot at 33/1 after calmly getting through the series relatively quiet and staying out of trouble. There’s not long before the doors close on the 2025 series, but if previous years are anything to go by, anything can change between now and then!”

When is the Big Brother live final?

The Big Brother live final takes place at 9pm on Friday, November 14. The live final will be broadcast on ITV2 and ITVX. You can catch up on the series so far on ITVX.

The vote to win is expected to open at the end of Thursday night’s episode when finalists have been fully confirmed. The voting window will open and close as announced on the show and is available via itv.com/vote while the voting window is open.

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