The press release in question came via BoohooMan, and used AI technology to determine who was mathematically the most attractive driver in Formula 1.
But this list was flawed for a number of reasons - not only did it only include drivers currently on the F1 grid, it was wildly inaccurate. I suppose that’s what Boohoo were hoping for - spark conversation and get their marketing campaign flowing.
I, however, am not falling for that; nor am I showing you the appalling ranking that I was sent. Instead, here are 10 of the sexiest F1 drivers of all time, in no particular order, and none of them can be disputed.
9. Fernando Alonso
Still racing in F1 after almost 15 years in the sport, Fernando Alonso is aging like a fine wine. The Spaniard won the world championship twice, back-to-back in 2005 and 2006. | AFP via Getty Images Photo: AFP via Getty Images
10. James Hunt
As soon as I decided to make this list, I knew James Hunt would be on it - rarely seen before a race without a cigarette in one hand an a model in the other, Hunt single-handedly turned the life of an F1 driver into the life of a celebrity... and looked damn good doing it. | Bernard Cahier/Getty Images Photo: Bernard Cahier/Getty Images