Making its announcements online, an updated version of the iPad and a new iPad mini were also announced alongside the Apple Watch Series 7, which has been made more durable and dust resistant, and has a larger screen.
But what’s new with Apple’s new watch, and will it be worth the no doubt costly upgrade?
Here is everything you need to know about it.
What’s new with the Apple Watch Series 7?
The Apple Watch has not been given the dramatic redesign that had been rumoured, with the new Series 7 instead honing what the wearable already does well.
The screen has been made larger and has become more rounded, along with the case, to create a more seamless device which Apple says has also made the watch more durable.
On that front, The Series 7 is IP6X dust resistant and remains WR50 water-resistant and so remains ready for pretty much any activity you can throw at it.
With more users now wearing their Apple Watch to bed to take advantage of sleep tracking – and therefore using up more battery life and wearing the device for longer – it will be good news to many that Apple has improved charging, making it 33 per cent faster so it takes less time to recharge.
Automatic bike exercise detection is also being introduced, as is fall detection for cyclists and the ability for the Watch to detect when an e-bike is being used.
What have the experts said about the reveal?
Ru Bhikha, mobiles expert at Uswitch.com, praised the new larger screen on the Apple Watch and the faster charging time for the wearable.
But he did sound a note of caution going forward, given the competitive nature of both the smartphone and smartwatch markets.
“Apple fans are notoriously loyal, but the big question is whether there is enough that’s new and exciting in this update to entice them to upgrade once again,” he said
“Fans will expect Apple to take the next evolutionary leap forward, but what that looks like is yet to be determined.”
How much will it cost?
For now, the Apple Watch Series 7 does not have a confirmed UK price.
When will it be released?
The Series 7 also does not have a release date, but Apple says it will be available later in the autumn.
A message from the editor:
Thank you for reading. NationalWorld is a new national news brand, produced by a team of journalists, editors, video producers and designers who live and work across the UK. Find out more about who’s who in the team, and our editorial values. We want to start a community among our readers, so please follow us on Facebook, Twitter and Instagram, and keep the conversation going. You can also sign up to our newsletters and get a curated selection of our best reads to your inbox every day.