TikTok: chef who went viral after creating pink sauce responds to backlash - saying product is in ‘lab testing’

A ‘pink sauce’ that went viral on TikTok is now receiving backlash after customers raised a number of concerns about the condiment.
Carly Pii is a chef whose Pink Sauce creation went viral on Tik Tok last month (Credit @chef.pii Instagram)Carly Pii is a chef whose Pink Sauce creation went viral on Tik Tok last month (Credit @chef.pii Instagram)
Carly Pii is a chef whose Pink Sauce creation went viral on Tik Tok last month (Credit @chef.pii Instagram)

TikToker Chef Pii went viral after she posted a video showing herself making an edible pink condiment.

Carly Pii, who now has over 79,000 followers on TikTok, started officially selling the Pink Sauce on her websiteon 1 July - after the pre-sale went incredibly well.

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Pink Sauce contains dragonfruit (which gives it the pink colour), as well as chilli, garlic, sunflower seed oil, raw honey, distilled vinegar and pink himalayan sea salt.

A bottle of the colourful condiment costs $20 which is around £16 - and this week, Chef Pii has sold over 1,000 bottles of Pink Sauce.

Pink Sauce contains dragonfruit (which gives it the pink colour), as well as chilli, garlic, sunflower seed oil, raw honey, distilled vinegar and pink himalayan sea salt. (Credit @chef.pii Instagram)Pink Sauce contains dragonfruit (which gives it the pink colour), as well as chilli, garlic, sunflower seed oil, raw honey, distilled vinegar and pink himalayan sea salt. (Credit @chef.pii Instagram)
Pink Sauce contains dragonfruit (which gives it the pink colour), as well as chilli, garlic, sunflower seed oil, raw honey, distilled vinegar and pink himalayan sea salt. (Credit @chef.pii Instagram)

The TikToker describes the sauce as “a mixture of sweet, spicy and tangy”.

Now, customers have begun sharing their concerns about labelling and damaged packing.

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Subsequently, the chef posted a video on TikTok apologising and offering reasonable explanations for the mistakes that her customers have noticed.

Pii said the errors on the label were a graphic design mistake, where “the grams got mixed up with the serving size”.

However one Tik Tok user picked up that spelling errors were also spotted in the labels, writing: “Your team needa get fired cause it was simple mistakes like spelling vinegar wrong??”

Pii continued by reassuring her customers that they “will not be receiving pink sauce bottles with the bad label”.

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In addition to replacing all of the labels, she is sending her customers a small gift and a thank you note as a way of apologising for the error.

She also explained that her product is currently in “lab testing” - but revealing that when the lab testing is complete, she will be able “to pitch to stores to put Pink Sauce in stores”.

Many TikTok users felt that buying the product before it has passed lab testing made them “guinea pigs”, with one user writing “Why are u selling it if you’re in testing”, and another adding “Y’all in testing??? Lmao testing on your customers”.

A third commented: “Why are they different shades of pink everytime”

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“Ok but why is there no dry ice in the packaging with milk being an ingredient?,” a fourth added.

In another video, Pii acknowledged the damaged packages which some customers received.

She defended herself by stating that she has sent an email to every customer affected by this, and that it was out of her control due to the damage happening on route.

She said: “We are aware that the shipment got damaged on route to you guys, and can you please let us know so we can next day you guys a new Pink Sauce”.

Carly Pii is a qualified chef with a number of food and health and safety certifications.

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