Fans fume over change to ITV's Loose Women and take to social media to vent their frustration

On Monday January 5 2026, ITV’s Loose Women aired its first episode without a studio audience.

As the majority of the country returned to work and school on January 5, 2026, it would seem that fans who watched ITV’s Loose Women today were not happy with the change to the show. The show aired its first episode without a studio audience.

One fan took to X and wrote: “#LooseWomen. Having no audience has completely ruined the atmosphere of the show! Now it won’t be filmed live & they’ll pre-record a few shows at one time. Cheap TV and it shows. Such a shame.”

Another fan wrote: “Gosh #LooseWomen is dead! No atmosphere well done @ITV nail firmly being hammered into that coffin,” whilst another said: “OMg how weird is #LooseWomen with no audience.”

In January last year, ITV made an announcement regarding Lorraine, This Morning and Loose Women and said: “Lorraine, This Morning and Loose Women will continue to be produced by ITV Studios and will be broadcast from a new location in central London.

Why did fans fume over change to ITV's Loose Women and what have they said about it? Photo: ITVplaceholder image
Why did fans fume over change to ITV's Loose Women and what have they said about it? Photo: ITV | ITV

“ITV Studios is consulting with its Daytime teams about a proposal that from 2026 would see the three editorially distinct shows produced by one team sharing resources and operations. The efficiencies gained from the changes in the production of these shows will be reinvested in other genres while ensuring viewers will continue to see all of the live, topical Daytime shows they know and love.

What did Kevin Lygo, Managing Director of ITV’s Media and Entertainment Division, say about the changes?

Kevin Lygo said: “Daytime is a really important part of what we do, and these scheduling and production changes will enable us to continue to deliver a schedule providing viewers with the news, debate and discussion they love from the presenters they know and trust as well generating savings which will allow us to reinvest across the programme budget in other genres.

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